Exploring Imagine Canada’s landmark Giving in Canada study

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In the second episode of our four part series, we explore Imagine Canada’s landmark Giving in Canada study with President & CEO Bruce McDonald. Commissioned as part of the Rideau Hall Foundation’s Giving Behaviour project, the study provides an in-depth look into the giving behaviours of Canadians and is the most comprehensive study of its kind. We also ask Marina Glogovac, CEO of CanadaHelps.org, to weigh in on the increasing relevance of online giving as revealed through the Giving in Canada study.   Finally, Scott Haldane, President & CEO of the Rideau Hall Foundation, offers his thoughts on the overarching themes stemming from the research conducted by Imagine Canada.