EPISODE / 7
Getting your “Data House” in order
Data is a hot topic. Whether for good reasons (how it can be used to market and sell) or not so good reasons (how to be sure data privacy is respected), discussions about data are everywhere… including among charities. In this episode, Celeste Bannon Waterman, Senior Vice President of KCI describes how data can be used to build stronger relationships with donors and also shares some practical guidance related to how to assess where you are at with your data management and how to make it work better for you. In addition, we chat with Hitesh Kothary, Vice President and Chief Financial Officer and David Mark, Director of Donor and Information Services for BC Children’s Hospital Foundation who share experience from their journey to improve data management and optimization at the Foundation.
