Shannon Moon

Shannon Moon is an experienced non-profit executive specializing in fundraising and operational excellence.

Having generated millions of dollars for charities through data-based decision-making and strategic planning, Shannon has a deep understanding of program intersection and dependencies within fundraising. In her current role at KCI, she uses the power of research, benchmarking, and analytics to provide strategic recommendations to clients, enabling charities to raise more money and make the dream of better communities and improved lives a reality.

Before joining KCI, Shannon spent eight years at Michael Garron Hospital Foundation as Vice-President of Annual Programs, Events, and Operations where she orchestrated strategic initiatives and programs that generated up to $4 million annually. Earlier, she played key roles at the University of Toronto, Branksome Hall, The Royal Conservatory of Music and Pathways to Education Canada, where her strategic management contributed significantly to multi-year revenue growth.

She is dedicated to driving positive change in the non-profit industry through data and is widely recognized for her operational expertise and ability to leverage numbers to create tangible financial results across various sectors including youth, education, the arts, and more.

CHARITABLE INTERESTS:

Dedicated to giving back to her community, Shannon has volunteered her time with a number of organizations including The Association of Fundraising Professionals (AFP) Greater Toronto Chapter as a member of the Finance & Audit Committee, the Canadian Council for the Advancement of Education (CCAE) as a member of the planning committee for the Institute for Newcomers to Advancement, and as a founding committee member with the Collective: Women’s Empowerment Summit.