Universities: KCI Sector Series 2022

Canada’s non-profit sector is diverse. And yet, it is commonly talked about as a homogeneous whole. This blunt approach to our sector is not only limiting, it also fails to adequately consider the unique characteristics and nuanced realities of the distinct sub-sectors that make it up. In recognition of this diversity, KCI has developed a set of reports focused on each major sub-sector in Canada to explore where they go from here.

In this edition, we examine the University sector. Alongside their institutions, Canada’s university fundraisers faced unprecedented shifts and challenges throughout the COVID-19 pandemic. As students moved off campus and teaching and learning transitioned to online learning and virtual formats, fundraising similarly evolved toward new digital platforms to share their message and cultivate donors. Where do we go from here? Learn more in this edition of KCI’s Sector Series 2022.