The Giving Behaviour Project

The Giving Behaviour Project

Back The Giving Behaviour Project As part of National Volunteer Week (April 23-29, 2017), The Right Honourable David Johnston, Canada’s 28th Governor General and Chair of the Rideau Hall Foundation hosted Working Together for the Common Good: The Governor General’s...
The Inspiration Issue – Part 2

The Inspiration Issue – Part 2

Back The Inspiration Issue – Part 2 Internationally renowned fundraising author and consultant Ken Burnett said, “The two “i’s” in fundraising should stand for inspiration and innovation.” Original ideas are essential if we want to capture the attention of today’s...
The Inspiration Issue – Part 1

The Inspiration Issue – Part 1

Back The Inspiration Issue – Part 1 Engage supporters, attract new donors, generate revenue, embrace social media, stand out from the crowd. When it comes to fundraising, I’m sure at times it seems to all of us in the ever-evolving not-for-profit world that we are...
Giving by Canadians

Giving by Canadians

Back Giving by Canadians Are fewer Canadians giving to charity? For the charitable sector today, there is possibly no more important question. But unfortunately, there is also no clear and definitive answer. On the one hand, we have data from the Canada Revenue Agency...
Mass Philanthropy Part 2

Mass Philanthropy Part 2

Back Mass Philanthropy Part 2 Christmas Seals was one of the very first mass fundraising campaigns ever initiated. Originating in Denmark where a Danish postal clerk came up with the idea of adding an extra charitable stamp to holiday cards mailed over the Christmas...
Mass Philanthropy

Mass Philanthropy

Back Mass Philanthropy Perhaps lacking the cachet and prestige of major and principal gifts, annual and mass giving programs don’t always get the respect and attention they deserve. Sometimes treated almost like an afterthought in fundraising planning, annual and mass...

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