Mass Philanthropy Part 2
Christmas Seals was one of the very first mass fundraising campaigns ever initiated.
Christmas Seals was one of the very first mass fundraising campaigns ever initiated.
Perhaps lacking the cachet and prestige of major and principal gifts, annual and mass giving programs don’t always get the respect and attention they deserve.
“The test of a first rate intelligence is the ability to hold two opposed ideas in mind at the same time and still retain the ability to function.”
For many parts of the country, these have been tough times.
In this edition of Philanthropic Trends Quarterly, we are pleased to share Part Two of our 2015 Sector Snapshots.
Each edition of Trends Quarterly gives us an opportunity to explore key issues facing charitable organizations in Canada.